Do you ever wonder what makes a person creative? Have you ever thought about what it takes to make great ideas a reality? For the past few years I’ve been fascinated with what makes the most effective companies and people of our day successful.
你曾想過是什么東西使得一個(gè)人有創(chuàng)意嗎？你曾想過把那些很棒的想法變成現(xiàn)實(shí)，要付出多少代價(jià)嗎？在過去幾年里，我一直研究的問題是，到底是什么使得現(xiàn)今最有效率的公司和個(gè)人獲得成功。
I recently finished the terrific book, Making Ideas Happen by Scott Belsky the founder and CEO of Behance.
最近我讀完了一本非常棒的書，由Behance網(wǎng)站（網(wǎng)站致力于提供一個(gè)國際領(lǐng)先的平臺，讓創(chuàng)意人士能被廣為認(rèn)識并得到工作）創(chuàng)辦者兼CEO，司各特·貝爾斯基（Scott Belsky）寫的《讓想法實(shí)現(xiàn)》（Making Ideas Happen）。
Despite having read nearly 50 personal development books over the past two years, I found Making Ideas Happen (not an affiliate link), to be refreshing and full of powerful insights. The book especially spoke to the perfectionist side of me, and encouraged me to finally begin a few projects I have been putting off for far too long.
雖然在過去的兩年時(shí)間里，我讀了幾近50本關(guān)于個(gè)人發(fā)展的書籍，但《讓想法實(shí)現(xiàn)》這本書讓我耳目一新，里面還包含了許多有力的觀點(diǎn)。書中特別談到了跟我有關(guān)的完美主義，深深鼓舞了我，讓我終于著手開始那些被我晾在一邊許久的項(xiàng)目。
The book takes an in depth look at some of the most creative companies around today, including giants like Zappos and Apple, as well the secrets of what makes the team of Behance so successful.
這本書深入地觀察了當(dāng)下某些最具創(chuàng)意的公司，包括像Zappos（網(wǎng)絡(luò)搜索結(jié)果為經(jīng)營男女服飾、鞋品等的網(wǎng)站）和蘋果這樣的巨頭，還道出了Behance團(tuán)隊(duì)成功的秘訣。
The book is split into 3 parts which I feel helped effectively communicate the overall message.
書分為三部分，而我認(rèn)為這樣的劃分，使得信息的傳遞更加明確有效。
Making Ideas = (The idea) + Organization and Execution + Forces of Community + Leadership Capability
實(shí)現(xiàn)想法=想法+組織力及行動(dòng)力+旁人的力量+領(lǐng)導(dǎo)力
Organization: Without a doubt one of the most common traits of “creative” individuals, is the relentless desire for organization. Are you organized? Can you keep the bigger picture insight?
組織力：毫無疑問，有“創(chuàng)意”的人最常見的特點(diǎn)，就是他們都具有非常強(qiáng)的組織力。你做事是否也很有條理？你能縱觀全局嗎？
Community: Community also plays a significant role in making ideas reality. Rarely can great ideas happen without the help of others. Is your community helping or holding you back?
身邊的人：在實(shí)現(xiàn)想法時(shí)，你身邊的人也扮演著重要的角色。沒有別人從旁相助，多好的想法都不會成真。身邊的人是你的東風(fēng)還是絆腳石？
Leadership: When all is said and done, turing an idea into an actionable goal all comes down to accepting responsibility for what you create. Can you take the leadership needed to succeed? Can you take responsibility for your successes as well as failures?
領(lǐng)導(dǎo)力：最后，把想法轉(zhuǎn)變?yōu)榭尚械哪繕?biāo)可以歸結(jié)為，負(fù)起創(chuàng)造的責(zé)任。你具備了走向成功的領(lǐng)導(dǎo)力嗎？無論成敗與否你都能負(fù)起責(zé)任嗎？
Take Aways:
一些讀書心得：
Be Personal: For you and your idea to really get rolling your idea has to be personal. You have to be passionate about seeing it through. If the passion isn’t there, it is very unlikely that your idea will see the light of day. What you’re passionate about won’t always turn out to be a success, but following your interests will surely increase your chances of succeeding. Run with an idea that makes you tick, not one that just looks good on paper.
個(gè)人的想法：想讓你的想法一步一步得以實(shí)現(xiàn)，這個(gè)想法必須是很個(gè)人的。在它從成長到實(shí)現(xiàn)過程中，你的熱情必不可少。一旦熱情熄滅了，你的想法很可能會胎死腹中。你的熱情所在不一定會讓你成功，但追隨自己的興趣肯定能增加你成功的幾率。如果有個(gè)想法真真正正觸動(dòng)了你，跟隨它吧，光寫出來好看的想法是沒有用的。
Break Projects Down: You have a an amazing idea. So what? The next step is to break your idea down into actionable steps that you can instantly see progress with. The book recommends when writing actions steps to begin with a verb, that way, you are forced to take some sort of action. When you are specific in what needs to be done it makes each step that much easier. Focus on the small steps and it’s only a matter of time before the bigger picture comes into play.
項(xiàng)目細(xì)分：你有一個(gè)棒極了的想法。然后？然后就是把你的想法分成可行的步驟，讓自己每走一步都看得見進(jìn)展。書中建議每個(gè)步驟都用動(dòng)詞開頭，如此一來，感覺就像是你逼著自己去采取一些行動(dòng)。當(dāng)自己清楚要做什么以后，每個(gè)步驟都會變得更加簡單。著眼于每一小步，然后完成你的宏圖偉略就指日可待了。
Act Without Conviction: The truth is, the longer you wait to move on your idea the less likely it is to see the real world. That isn’t to say you should never plan, but more often than not people tend to over plan and become paralyzed by the fear of failure. Creative individuals don’t run from failure, they make it their friend.
行動(dòng)吧！不要有后顧之憂：在踏出第一步前等得越久，想法就越不可能成真，這是事實(shí)。并不是說不需要計(jì)劃就開始行動(dòng)，但人們往往計(jì)劃過了頭，接著就因?yàn)楹ε率《悴磺傲恕?span style="FONT-WEIGHT: bold">有創(chuàng)意的人不逃避失敗，而是把它當(dāng)朋友。
Share Ideas Liberally: If you think you have a good idea it never hurts to share it. Your chances of success significantly increase when you have a team in place. That isn’t to say you can’t succeed alone but having people behind your idea will help you stay focused and keep your eye on what really matters: making your idea happen.
分享你的想法：如果你認(rèn)為自己有個(gè)好想法，跟別人分享它吧。如果有整個(gè)團(tuán)隊(duì)幫助你的話，你成功的幾率就大大上升了。并不是說一個(gè)人就不能成功，但有人跟你一起為這個(gè)想法努力的話，會讓你更加集中，更加專注于最重要的事情：實(shí)現(xiàn)你的想法。
Feedback Is Essential: This was a big one for me, as I’m not the best when accepting feedback. Hearing what other people think about your idea can help you if you let it. Don’t let people’s opinions sway your overall goal, but at the same time don’t be naive enough to think feedback is worthless. Take what you need and ignore the rest.
反饋是必不可少的：這對我本人來說也是個(gè)難題，因?yàn)槲也簧朴诼犎》答仭Ｈ绻麘?yīng)用得當(dāng)，聽取別人的會對你有幫助。不要讓他人的觀點(diǎn)左右你的最終目標(biāo)，但同時(shí)，也不要天真地認(rèn)為反饋是毫無價(jià)值的。取你所需，其余的忘掉就好。
You Are Creative
人人都有創(chuàng)意
I honestly believe that we all have a creative side, it’s simply a matter of cultivating it.
老實(shí)說，我相信每個(gè)人都有創(chuàng)意的一面，問題只在于我們?nèi)绾闻囵B(yǎng)創(chuàng)意。
How many times have you had an idea you never acted on, only to see weeks later that someone else did? Could that person have been you?
有多少次，你有了想法卻沒有付諸行動(dòng)，幾周后卻看見別人做了？付諸行動(dòng)的人就不能是你嗎？
Far too often we focus too much on the idea rather than the execution. Obviously, planning and research does play an important role but you have to take off sometime.
我們常常都太專注于那個(gè)想法，卻不是實(shí)現(xiàn)想法的行動(dòng)。計(jì)劃和調(diào)查研究是非常重要沒有錯(cuò)，但有時(shí)你必須行動(dòng)起來。
When I started my personal blog a few years ago, I had no idea what I was going to write about, but I did know that I wanted to help people live better lives. I started a domain with literally no idea of what to write , but over time my idea refined itself. I’m glad started blogging because it has been one of the greatest things I have ever done. When you take the leap you’re nearly always rewarded.
幾年前，當(dāng)我剛開始寫這個(gè)博客的時(shí)候，我根本不知道自己要寫些什么，但我知道我想要幫助其他人，讓他們過更好的人生。于是我就開設(shè)了這個(gè)空間，當(dāng)時(shí)對要寫些什么真的沒有頭緒，但隨著時(shí)間遷移，那個(gè)想法自己走到了我眼前。我非常高興自己當(dāng)時(shí)開始寫這個(gè)博客，因?yàn)檫@是我做過的最棒的事情之一。邁出第一步以后，幾乎總會有收獲。
The truth is, we have great ideas come to us everyday, yet without action our idea is quickly smothered. You don’t have to start big, tiny steps are better than no steps at all.
事實(shí)是，我們每天都會有很棒的想法，但不去行動(dòng)的話這些想法很快就都奄奄一息了。沒有必要一開始就邁一大步，循序漸進(jìn)總比停滯不前要強(qiáng)。
Creativity 101
創(chuàng)意101
Once I realized what I wanted to write about on my personal blog, I routinely rejected my ideas because I was afraid it wouldn’t be well received. Even to this day, I sometimes struggle with fear and perfection. But the truth is, it’s far better to get something out than to never “ship” at all.
當(dāng)我知道自己要在個(gè)人博客上寫些什么以后，我周期性地拒絕一些自己的想法，因?yàn)槲液ε伦x者不接受它們。時(shí)至今日，我有時(shí)還是會掙扎在害怕與完美主義之中。但事實(shí)是，隨便寫些什么總比只想不做要強(qiáng)得多。
The more you create the better you become at making your ideas a reality. Execution, not ideas, is what makes you creative.The most successful entrepreneurs aren’t the one’s with the best ideas, but instead, are the one’s who are willing to put in the work.
創(chuàng)造得越多，在實(shí)現(xiàn)想法上面你就會更駕輕就熟。讓你變得更有創(chuàng)意的，是你的行動(dòng)力，而不是你的想法。最成功的企業(yè)家都不是那些有著驚人想法的人，相反，他們是愿意努力的人。
I can nearly guarantee that if you’re struggling with your creativity right now, it’s not because you have a lack of ideas, it’s because you’re letting fear of failure hold you back. Being creative is scary, but it is also one of the most rewarding things in the world. Knowing that you DO make a difference is sometimes scary to admit but it doesn’t make it any less true.
我?guī)缀蹩梢源虬保绻阏跒槟愕膭?chuàng)意發(fā)愁，肯定不是因?yàn)槟闳鄙傧敕?，而是因?yàn)槟愫ε率 ?chuàng)意是有些嚇人，但它同時(shí)也是世上最值得一試的事情之一。要接受有些東西因你而改變這個(gè)事實(shí)，有時(shí)確實(shí)是挺嚇人的，但卻很實(shí)在。
While I barely scratched the ideas covered in the book, I hope I gave you a better insight on what makes people creative.
我只是把書中涵蓋的觀點(diǎn)都草草說了一下，希望能夠讓你對“到底是什么讓人有創(chuàng)意”這個(gè)問題有個(gè)更好的了解。
What projects are you waiting to start? What amazing ideas are you selfishly holding back?
有想要開展的項(xiàng)目嗎？有不愿與人分享的好點(diǎn)子嗎？
Start writing that novel. Begin that knitting business. Create art. Let your ideas flow.
想要寫小說就馬上開始吧。想要賣手工編織品現(xiàn)在就要行動(dòng)了。創(chuàng)意的藝術(shù)，放飛你的想法。
Time to execute. There is no other way.
是時(shí)候開始行動(dòng)了。除此之外別無他法。
